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When news broke of the Tim Hortons/Burger King merger, many investors cheered. But my immediate thought was somewhat lackluster. I didn't see the non-financial synergy. Instead, I saw huge potential issues for Tim Hortons (soon to be minority) shareholders.
How do you become a better harvester of intangible capital at your firm? Last month Andrew Sherman, Partner at Jones Day, was a keynote speaker at TedX. His mission: To draw attention to the corporate waste taking place in the context of innovation. In...